⭐️ ⭐️ ⭐️ ⭐️ ⭐️
I highly recommend reading this book if you own a brand or business or you're an online creator!
In Brand You Economics author shares his experience of today's social media networks and teaches some important lessons on how we should use these platforms for the benefit of our business as a brand or as an influencer.
— Ravi Saroj
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
Great branding book. Highly recommend. I love this book. Not only does it provide meaningful—and implementable—strategies and tactics to build a legacy brand and business, but also encourages honesty, transparency, adaptability and vulnerability
— Mike French
GET READY TO BUILD YOUR LEGACY BRAND
I will share with you my knowledge and insights on how to grow your brand and your revenue!
Learn the principles of brand- and marketing strategy
Timeless, tangible tools to get brand success
The one rule that will change the way you think about marketing
Step 1: Get Your Copy of Brand You Economics…
Step 2: Claim Your Free Bonuses…
Buy the book from your favourite bookseller, then forward your purchase receipt to 1book@arnteriksen.com to receive the following bonuses…
✅ Companion Reading Guide.
This series of 5 emails will walk you through the book and deliver extra content for understanding the main ideas. Each email also includes one idea for improving your brand, that is not mentioned in the book.
✅ Template 5C’s
Conducting a 5 C’s Insight and discovery process may give you an in-depth look at the most important factors that affect your business. It can help determine your company's key drivers and provide insight about their function and relation. It may also help you make informed decisions about reaching your target audience or outperforming your competitors with regard to your marketing efforts.
✅ Cheetsheet; Positioning Statement
No matter how big or small, every brand will have a positioning statement. If it doesn’t, it needs one.
Positioning Statements are brief descriptions of a product/service and how it fulfils the needs of the target market. This statement isn’t necessarily created for the consumer, but for internal usage. It can be used to inform brand management, business decisions and creative assets.
✦. ✦. ✦. ✦. ✦
In this book; Brand You Economics; I share with you my knowledge, curiosity and passion through timeless, tangible principles and tools for you to enable your brand legacy.
I expose my process and guide you with relevant stories about myself, other brands and case studies/examples in a simplified way, so that you at the end of this journey with me, are capable of assessing and creating the proper foundation for your brand, and grow revenue and success.
Step 1: Get Your Copy of Brand You Economics…
About Me
I consider myself to be a seasoned creative strategist and an award-winning marketing professional. I started as a creative art director more than twenty years ago and have since been a creative director, chief innovation officer, and chief marketing officer for some large corporations in the Nordics, Europe and North America. My vision statement is to use my knowledge, passion and curiosity to make a positive impact on people around me. At the core, I am a creator who makes stories that sell.
I have been on stage as keynote speaker in New York, London, Amsterdam, Sydney, Reykjavik, Oslo, Copenhagen and Stockholm with topics covering ‘The Future of Marketing’ and ‘Velocity Leadership’ in front of audiences ranging from 120 to 3.000 delegates. My latest presentation will be focused on the content of this book; “Brand You Economics — Build your legacy”
Let Me Tell You More About The Book…
THE NEW BOOK OFFERS TIMELESS, TANGIBLE PRINCIPLES AND TOOLS TO BUILD YOUR BRAND LEGACY
Debuting author Arnt Eriksen announces the release of ‘Brand You Economics’
LONDON, UK – In his debut publication “Brand You Economics” (published by AuthorHouse UK), the award-winning strategist Arnt Eriksen, brings decades of his personal and professional experience in marketing and advertising to help entrepreneurs, marketers and influencers properly build a solid business and strong legacy brand.
“Brand You Economics” is a deep dive into the structure, process and principles to think about when building a brand, be it a company, organization or individual. In this book, readers will learn timeless, tangible insight and tools needed to build a strong foundation for their brand by using the marketing principles as cornerstones, and then design a strategy based on where they are now and where they want to be in the future.
While more and more businesses are taking marketing shortcuts to boost their brand, this book emphasizes the importance of laying the groundwork in place — defining the why, how, what, whom and when — so that their methods, aka the marketing assets, work in their advantage and, ultimately, success.
“Without a solid strategy, the brand will appear fragmented, unstructured and flimsy at best. It could – if taken too far be close to impossible to fix,” the author states.
“This book will challenge and guide you through each important step of the journey towards building a strong brand that receives the attention needed to make an impact, and ignite a spark for the brands future.”
“Brand You Economics” is geared toward the brandividual, entrepreneur, business owner and marketer that want to transform, excel and grow their brand into a legacy brand for generations to come.
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
I highly recommend reading this book if you own a brand or business or you're an online creator!
In Brand You Economics author shares his experience of today's social media networks and teaches some important lessons on how we should use these platforms for the benefit of our business as a brand or as an influencer.
— Ravi Saroj
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
Great branding book. Highly recommend. I love this book. Not only does it provide meaningful—and implementable—strategies and tactics to build a legacy brand and business, but also encourages honesty, transparency, adaptability and vulnerability
— Mike French
Step 1: Get Your Copy of Brand You Economics…
What is your deepest desire? What is your purpose? What do you want to achieve?
If you are like many other entrepreneurs out there - you want to build something that makes an impact, something that makes a difference. You want to leave a footprint, or as Steve Jobs put it, make a dent in the universe.
Congratulatulations; you’ve taken the first step, now - get a copy of my book, and get access to the tangible and intangible tools and principles that will make you reach your goals, by taking the necessary steps needed.